Author: Lisa Canning

Becoming engaged with your own creative process offers a lot more than just entertainment. Take a listen to my conversation with Beth and open yourself up to new possibilities. You just might be amazed at what it does for you.  And if you like what you hear, follow me on soundcloud. https://soundcloud.com/user-234719936/a-conversation-with-award-winning-fiction-author-beth-barany-part-1 To your highest purpose and best self friends.  To learn more about me go to LisaCanning.com, Lisa’s Clarinet Shop, Royal Musical Instruments or iaeou.me Do you know a woman who is making change happen in her community? Like my Facebook page, Women Making Change Happen, and tell me who…

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Brand alignment offers customers a perception of  ‘bigger value’ and business owners nicer financial rewards  these days. It all begins with the founder(s) walking the talk and embodying the mission, vision and values of the brand, both personally and throughout every facet of their business and user/customer experience. Small business owners have to reach their target market pre and post sale too if they want to cement a long lasting relationship. They have to educate, help users adopt their best tips and practices through experience, and use a variety of mediums to expand their engagement through consistent communication of their mission, vision,…

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More customers. Have you ever heard a small business owner say they surely could not use a few more? Worse case, the more customers who pay you, the easier it is to bury your mis-steps and business mistakes. Best case, they can also can be the source of finding the resources you need to grow your business. In other words, they can become your investors too. When you are looking for capital to grow your business, I cannot think of a better place to turn than to your customers who you have already demonstrated you are capable and careful with their financial resources, right?…

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What does it mean to create value? If you build a website and it costs you $35.00 an hour to do it in labor, and you spend 20 hours on it, have you just created $700 of value for your client? Even if the website dramatically increases easy decision making and clarity for their customers is that enough to create value that your client can easily recognize in your proposal? How will you demonstrate it? Writing a proposal that says it will does not make it so. Remember your user is seeking help from a professional because this is not their…

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This year launched with a bang. I am living in organized chaos right now. I get up early to exercise or read, then toggle between Lisa’s Clarinet Shop, Royal Musical Instruments, IAEOU and Sana’s Kitchen routinely throughout the day and into the evening. The days are running all together honestly. I have so many ‘snippets and threads’ running through my head, about where all these projects are going, and what they need as next steps, that it occurred to me I might find it helpful to write down the big picture for myself.  And, that by doing so, I might…

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If you want to sell more in the long run, according to Gary Vaynerchuk, it’s pretty simple: Be clear when your giving to your audience and just give. And be clear when your selling and just sell. But don’t try and disguise giving as selling. Be authentic and honest with what your doing not only to yourself but to your audience. It’s a good point Gary makes, really. Do you agree? https://www.facebook.com/gary/videos/10154885920423350/ To your highest purpose and best self friends.  To learn more about me go to LisaCanning.com or iaeou.me Do you know a woman who is making change…

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Join us LIVE on https://www.facebook.com/iaeou/ Sat Jan 28th at 9pm Central time USA/ 8AM Sunday Pakistan to listen in to our conversation on BeLive.tv on Facebook. Come learn about how Abdul has turned a graphic design business in Pakistan into a full fledged marketing agency, 4M, at a very young age too. He also runs HerCareer.pk-a professional online career community which specializes in providing work opportunities to Pakistani women and connecting companies to the relevant women work force. In this informal chat, learn how to grow your online followers into audience participants who eventually becomes your customers, advocates, and even…

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How can you find the resources and opportunities you need to grow as an entrepreneur if you have a job or if you don’t have the right connections? Here is a way. https://soundcloud.com/user-234719936/introducing-sana-tariq-khan-co-founder-of-sanas-kitchen To your highest purpose and best self friends. To learn more about me go to LisaCanning.com or iaeou.me Do you know a woman who is making change happen in her community? Like my Facebook page, Women Making Change Happen, and tell me who she is.

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Well it’s that time of year again-except that things feel differently. Maybe it’s the renewed commit I have made to myself to no matter what better my best. Your personal best is all you can ask for. It’s one-of-a-kind- irreplaceable- unique- because its all about creatively finding a way to invest into what matters most to you and what will bring out the very best in you consistently. This gift is a priceless one that no money can buy; and one that nobody can steal from you- not the Grinch- or your family- your friends or any other loved one.…

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Well, its that time again……. I’m dusting off ornaments, untangling a ball full of metal fishhook hangers from each other and uncurling ribbons on those (damn) wreath bows. I think it might be time to go shopping. Ode to Dr Suess: Ding-Dong, Ring-Ring Ding- dong, Ring- ring all the bells are RING-ING!! People shuffling, cash registers opening. Boy! All those entrepreneurs are “hoping”… All those folks out there, being “customers”, AND BUYING stuff up! and UP! AND  UP!! ~~ They shop and don’t stop SAY WHAT? JUST WHAT?? Just what could THEY POSSIBLY BE THINKING??? ~~ Inside every customer is a mind that is…

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