Author: Guest Blogger

The ETA friends and extended family of bloggers.

Packaging is a significant aspect of providing quality products to your customers. Quality packaging protects the item from exposure and damage. It’d also adequately represent your branding in your merchandise. Because of its importance in your business, it’s vital to create or select box packaging that’d meet your preferences and requirements. Aside from this, you can also leverage your packaging quality to gain a competitive edge against other brands. If you’d like some insightful tips on how to make your box packaging stand out, here are some suggestions you can consider: 1. Match Products With The Packaging To provide your…

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If you’ve been on the internet any time within the last decade, you’ve probably come across GIFs. These animated images have lots of potentials to liven up any type of digital conversation. However, that isn’t their only purpose. Many companies have employed GIFs in their marketing strategies to entice a whole new wave of customers. But how do you go about making a GIF as an entrepreneur? Whether you want to source an existing GIF or make one from scratch, this article has got you covered! About The GIF The Graphics Interchange Format (GIF) format has existed since the late…

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A print-on-demand business is a good business to start because there’s no need for you to hold stock in inventory or to ship orders. You only pay for a product once you sell it. All you need to do is create a design for the product, and a print-on-demand service takes care of the rest. Here’s how to get a print-on-demand business started. What is a print-on-demand business? Let’s answer to the question what a print-on-demand business is and how you can benefit from it. A print-on-demand business allows you to sell products featuring your own designs. You create the…

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Many businesses get stuck between needing a hand with marketing and not having the resources to hire a full-fledged marketing department. In these cases, a company will either try to take on marketing without the necessary experience or blow through too much budget hiring a full-time digital marketer or outsourcing their marketing to a third-party digital marketing agency. Your business may be all too familiar with this conundrum, and you might think your business should resign itself to choosing between a rock and a hard place. But what if there were another way? Introducing Part-time CMOs Fractional CMOs offer experienced…

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As the internet and technological developments progress, the way employers and businesses clamor for personnel with new skills also increases. And it is not just about IT alone. Businesses and management skills are also in demand. Many companies in big cities like Kansas see training as a way to boost their business. Even the government also set its sights on raising skills, focusing on building skills of employees in small and medium businesses. Therefore, if you think you have a way with people and have a skill that you want to share with other people on the other side of…

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Billboards are one of the most sought after advertising products for any business. They are eye-catching and can be seen by a lot of people. However, not all billboards are created equal. When creating your next billboard, you need to keep in mind certain things to make sure the billboard gets noticed and generates leads. When it comes to making the most out of your billboard campaign, make sure you include these top ten tips. 1. Use less words It may seem counterintuitive, but using fewer words on your vinyl billboard can actually be more effective. People driving by will…

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PropTech is slowly gaining popularity in the real estate industry. As a result, realtors are looking more into tech solutions that improve their numbers in marketing and sales. Previously, there was more emphasis on using software and apps to bridge buyers’ and sellers’ connections. But there is so much more than sales and marketing that the industry needs for success. Definition This technology, a coined word from property in technology, focuses on getting comprehensive information and services in the real estate industry. It is comparable to ‘Fintech,’ which is finance in technology. Most stakeholders in the industry can benefit from…

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Some people do not graduate from high school at the traditional time. This is due to various reasons such as difficulties with finances, early parenthood, older siblings taking care of the family, or another obstacle to attending school. For those who want to earn a high school diploma for adults later, there are alternatives like the General Education Development Program (GED) and Occupational Diploma. Despite the availability of alternatives, a traditional high school diploma is the best way to guarantee access to better opportunities for adults who failed to graduate from high school. A high school diploma is regarded highly…

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Reliable and strong information technology experts are important components that give businesses and companies a competitive advantage. Whether your business is big or small, you need effective IT systems and services to increase productivity. You can choose to outsource technical support or hire some in-house IT experts. Most companies have recently started embracing outsourcing IT experts instead of hiring a complete in-house team. This strategy is cost-effective, and the services can be activated only when needed. Outsourcing also guarantees access to different talents at the point when you need them in your organization. IT systems and services offer a wide…

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There is no cookie-cutter marketing template that you can graft on top of your small business and hope to see success. There are too many variables at play to trust a one size fits all approach. Instead, business owners need to account for several factors and select the marketing channels that will serve their business best when devising a marketing strategy. This post will discuss different marketing channels and their uses to help you develop a stronger marketing sense. But first, who are you? What do you do, and for whom? The following formula is essential for developing a marketing…

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